If your run isn’t on Strava, did it really happen? It’s the app most used by fitness and running fanatics across the world, with new users and training clubs signing up every day (check out our #Run1000Miles group here). Now, Strava has introduced a brand new feature that will keep you in the loop with pro athletes: athlete posts.
36 Strava athletes from across the world now have the ability to post stories, photos, questions, gear tips, race reports, recommendations and workouts. These athletes include Susie Chan and Rich Mitch, among others. Athletes who are known for going on amazing adventures and telling stories can now share those experiences with the wider running community.
We know what you’re thinking – how come only 36 pro athletes have this function? Well, athlete posts will be available to everyone later this summer, upgrading the app for its entire community. Not only does that mean you can personalise how you share your activities, but you can customise your feed to enjoy more varied content from the people you follow.
“Strava is a place where athletes come to connect with each other, share their experiences and learn from one another,” says Aaron Forth, Chief Product Officer at Strava. “And until now, those connections have been based entirely on athletic activities. Our opportunity is to help athletes have conversations beyond their daily activities, sharing everything from favourite gear to injury recovery tips to travel recommendations. To open up those conversations, we are introducing the ability for members to post new types of content. Ultimately, when you want to engage with friends who share your passion for all things running, cycling, swimming, hiking, or any other sport, Strava is the place to do it.”